The politics of blogging…

It’s internship time for us students here in Centennial College’s Corporate Communications & Public Relations program. Most of my colleagues have managed to secure a placement with an organization, agency, or not-for-profit, and the few remaining students who haven’t are in the process of tying up loose ends.
For myself, I have the privilege of [...]

Getting a FOOT in the door of social media…

I have a pretty smart, soon-to-be, brother-in-law. He’s a chiropodist who is willingly using the social media space to inform his patients, discuss his passion and market his business.
A recent graduate from The Michener Institute for Applied Sciences, he just started up his own clinic, set up a new web page and has now [...]